We just came from doing 2 back to back trade shows. We were in Toronto at the end of January where we survived a blistery snow storm and chilly temperatures. It was fun showing our kidswear line. The line was very well received considering we just launched crazyheads kids a few weeks ago. Next we were in Edmonton for the Alberta Gift Show. We met so many buyers from all over the country including Yukon, Banff, Alberta, Moose Jaw, and Quebec. We are happy that we will have a few gift stores in Canada carrying our products. We got to visit West Edmonton Mall while in Alberta and ate some very yummy vegetarian food at Padmanadi Vegetarian Restaurant which we highly recommend you try if you’re in Edmonton. If you’re a store interested in carrying our products, please contact us for wholesale information at firstname.lastname@example.org.
It’s been years in the making and a natural evolution for crazyheads. Now that our friends are having kids and after being asked a gazillion times “do these come in kids sizes?” We’ve decided it was the right time to expand into a kids line. It made sense but the biggest reason it took so long is that we are only 2 people working and we did almost 25 conventions last year. That means we’re on the road nearly a quarter of the year and I do pretty much everything.
It’s hard to explain and for people who don’t work in the apparel industry it’s difficult to comprehend how much work goes into making a garment. Sure it’s easier when there’s a team of 10 people, you have a designer, product developer, fit technician, production manager, sales, marketing person, shipper, etc… But it’s just me and my husband working on it part time. We are not a big company (surprise, surprise). I tell people I do the job of 10 people! There isn’t a hoodie machine that you feed in some fabric and it spits it out. I can go into more detail of the steps in takes from concept to production later, if anyone’s interested. I guess that’s why I have a beef about people who complain about the price. I try very hard to have my stuff produced locally in a sustainable manner too. I don’t believe in this obsession with fast fashion, there’s too much garbage being put out there. There needs to be an understanding about quality over quantity. That’s why I’m very interested in the slow fashion movement and hope to be involved in educating consumers about the benefits of “Made in Canada”.
Anyways, I got off topic a bit there but back to the CGTA. We were exhibiting at our first trade only gift show. It was an amazing experience and we got a lot of positive feedback from buyers. We got a couple orders as well which came as a surprise. Here’s a display of our Canadiana line featuring the iconic animals of our country- Grizzly Bear, Moose and Beaver hats. We hope to have these produced and ready to be purchased online very soon.
It’s been months of preparation but the time is finally here. We are launching our NEW crazyheads kids line at the CGTA Toronto Gift Show. The line features fun, wearable clothing designed to inspire outdoor play. The line includes new styles of fleece hats, trapper hats and hoodies for toddlers and kids inspired by animals such as a dinosaur, grizzly, moose and beaver.
The goal for crazyheads kids is to create fun, colorful & playful clothes that wil encourage kids to play outside.
The Toronto Gift Show is the largest of any gift trade show held in Canada attracting over 16,500 retail buyers. The show dates are Jan 27- 31, 2013. For more details regarding the launch of our new crazyheads kids line please view our press release here
As the holiday season draws near we want to take a special moment to say “Thank You” to all our fans and customers this year. We had an amazing year doing conventions, launching new products like our hoodies with eyes, partnering with musician Kieran Strange and having our clothes featured in a music video. We were also featured in The Vancouver Sun and The National Post newspapers.
We had our share of challenges as well but what motivated us to keep going is our wonderful fans. Your appreciation, support and encouragement is what inspires us to keep designing all the cute things that we do. We couldn’t imagine doing anything else!
So thank you all for your support and we wish you a safe and happy holiday season. All the best and have a Happy New Year!
Kick off the holiday season by watching musician Kieran Strange kill some zombies. With the highly-scrutinized end of the Mayan calendar fast approaching this December — referred to humorously as the upcoming “zombie apocalypse” by young adults and teenagers worldwide — “Merry Undead Christmas” by Kieran Strange is a single and music video combo that is sure to deliver a few laughs this holiday season.
The video features Strange as a lone survivor of the festive zombie virus, which has turned normal people into bloodthirsty, undead monsters. The front room of her house, still decorated with Christmas garb from before the outbreak, has been transformed into a safe- house with boarded-up windows and stockpiles of canned food. As the zombies roaming the streets outside finally manage to break through her makeshift defenses, Strange undergoes a hilarious transformation from pop-rock singer to “badass Christmas ninja”, arming herself with various weapons to defeat the zombies such as candy cane tonfa and gingerbread throwing stars.
The song is a playful, harmless criticism of the rumours surrounding the Mayan calendar turnover this year, which some are claiming heralds the “end of the world”. A huge fan of zombie parody moves such as “Shaun of the Dead”, Strange released the song with the idea of throwing a little laughter into a topic some are looking at with utmost seriousness.